Promotional user limits

Caps that protect users from being over-targeted. They apply to promotional senders only.

LimitRuleLimit
Per senderA user can receive at most 4 promotional messages from one sender over a 28-day period.Per sender
Across sendersIf a user has received 3 promotional messages in a single day, further promotional messages from any sender are blocked.Across senders
Premium usersPromotional messages are not sent to Truecaller Premium users.Premium users

When a limit is reached, Truecaller does not deliver further promotional messages to that user. Plan campaign frequency and audience selection with these caps in mind.


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