About Bot Studio

What is Bot Studio

Bot Studio is Gupshup’s visual, no-code/low-code platform that empowers users to design, build, and deploy intelligent conversational journeys across messaging channels like WhatsApp, Web, and Instagram.

With an intuitive drag-and-drop canvas, users can craft dynamic bots using modular nodes for messages, prompts, API calls, and conditional logic—without writing a single line of code.

Bot Studio supports:

  • Self-serve (DIY) use cases
  • Advanced enterprise solutions via internal developer tooling

It is versatile enough for:

  • Lead generation
  • Customer support
  • Campaign automation
  • Transactional flows

Whether you're a business user or a developer, Bot Studio provides the tools to deliver scalable, personalized, and engaging customer experiences.


Bot Studio Versions

Bot Studio is available in two versions depending on the user’s needs and offering type:

1. Journey Builder (V2)

Journey Builder V2 is Gupshup’s intuitive, no-code/low-code platform for business teams and GTM users.

Key Features:

  • Drag-and-drop builder
  • Message, prompt, API, and logic nodes
  • Expression Library for advanced data ops
  • JSON Handler for parsing API responses
  • Rapid setup and deployment

Best suited for:

  • Lead capture
  • Appointment booking
  • Support automation
  • Teams looking for self-serve, go-live-fast capabilities

2. Journey Builder Pro

Journey Builder Pro is the developer-grade version of JB V2, exclusively for Gupshup’s internal Bot Solutions team.

Includes everything in JB V2, plus:

  • Access to Function Node via the Solutions Platform
  • Supports custom logic, complex integrations, and real-time data handling

Best suited for:

  • Enterprise use cases
  • Transactional workflows
  • Fully managed projects with internal developer support

🛠️

JB Pro is not available for self-serve users.


⚠️ Note on Deprecated Nodes and Features

📘

Starting with Console 16.0, Gupshup has deprecated or replaced several legacy and dev-only nodes in Bot Studio to improve platform stability, performance, and user experience.

❌ Deprecated / Replaced Nodes:

  • Code Node → Replaced by Function Node (JB Pro only)
  • Database Node (RQ Lite) → Deprecated, SQL-based access available via JB Pro
  • Send Message Node (generic) → Replaced by dedicated message-type nodes like:
    • Audio
    • Sticker
    • Send Location
    • Address

⚙️ Other Changes:

  • Clear Context Node → Available on JB Pro
  • Dynamic Image URL Node → Available on JB Pro
  • Developer Mode toggle → Removed

These changes ensure a simplified, robust experience for JB V2 users, while giving JB Pro developers controlled access to powerful tooling via the Solutions Platform.